Company Name Registration
Company name registration has to be done on several fronts. This company name registration page gives you information about the company name registration process that you should check to be sure that you are both set up legally and for marketing.
First we will cover company name registration from the point of marketing, and once you understand what you should do about company name registration to help you brand your company, then you can look at the company name registration process from the legal point of view.
If you have already registered a company name on the internet, then your marketing decision is made for now and you may want to drop down lower on this page for the legal requirements for company name registration.
Company Name Registration Marketing Considerations
Here are some very important considerations about company name registration. Most people don't see the importance in these comments about company name registration. And it is a big reason that many of them fail!
What is presented here is considered absolute basic marketing. Do consider the advice very strongly.
Email Using Your Company Name
When you have a business, it is all about image. Image, image and image. You have to be worried about your image all the time.
As soon as you register a company name, get an email address that uses your company name. And use it ALL the time.
Even in startup, DO NOT USE A FREE EMAIL ACCOUNT. You can read more about that at Your Image On The Internet.
Losing Customers
If you use a free email account you can lose customers and you may not get information that is sent to you. You can read about that at Yahoo, AOL and Hotmail Users.
The Sandbox
Do you know what the Google Sandbox is? You had better find out or it will COST YOU LOST OPPORTUNITY! Registration Sandbox
Branding Your Company Name
When you register a company name, be sure to register a company name that you can brand. You want it to be easy for people to remember. You want it unique. You want it to be easy for people to enter into the address bar of their web browser.
Suppose you want to sell Polish pottery and think about the name Magda's Polish Pottery for your company name. How do people remember that? What do they type into their browser? Magda's-Polish-Pottery.com? Magdas-Polish-Pottery.com?MagdasPolishPottery.com?
Why not make something that can be branded? Hotshot.com Hotpottery.com Potterydeals.com Maggys.com
How important is this? Remember the search engine goto.com They changed their name to Overture.com . It was a brilliant marketing move. They have been able to brand Overture extremely well. If a big company like this thinks it is important, you should to.
Take some time and think this through. Play with ideas. Be creative.
It is very easy to check what company names are available. And you can do it free. Here is a link for checking How To Register Your Company And Business Name
Legal Aspects Of Company Name Registration
Depending on your state, country, region and form of company that you choose, you may have to register a trade name certificate in addition to registering your company name. Rather than go into a short discussion of such matters here, here is a link to a site that has the necessary information. You may need one even if you do not use a corporation or LLC.
Everyone should read this information about company name registration. The site is loaded with information for everyone. Be sure to read the business structures section for information about company name registration in each of the business forms that you can choose. Go to this link for more information on company name registration.
